Meeting, Convention, Incentive, & Trade Show Consulting, Speaking & Coaching

Sherri Cook & Associates is a worldwide professional Meeting, Convention, Trade Show, Incentive Consulting and Management firm located in Dallas, Texas.  Sherri Cook, CMP, CMM, CTM, CL has a 25-year track record of proven performance in all phases of meeting planning and management providing high-quality, efficient, honest, reliable and personalized service.

Mission Statement

Sherri Cook & Associates’ mission is to be recognized as “Simply the Best” meeting management, consulting and coaching company.  SC&A connects planners and suppliers for the ultimate in event success which is executed through creativity, expertise, ethical conduct, industry involvement and educational solutions.